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If you only look at the number of users, it may not be as good as Lianzhong, but it has surpassed those of Bianfeng and Game Tea Garden, ranking second in the chess and card game platform website.
However, the daily average number of people online on the Facebook game platform far exceeds that of Lianzhong!
On April 500st, the day of launch, the peak number of online users exceeded [-] million!
On April 800nd, the peak number of online users exceeded [-] million!
On April [-]rd, the peak number of online users exceeded [-] million!
Since the third day, the number of daily active users has never exceeded [-] million, which is already comparable to the most popular online game at that time - Legend.
As for the Lianzhong game platform, the number of daily active users began to decline precipitously, and now the peak number of daily online users does not exceed 100 million.
There is no direct confrontation, and the Lianzhong game platform has been defeated.
In order to save the situation, the winger game platform was in a hurry, such as recharge discounts, daily log-in rewards for members, and various activities began to be launched.
It's a pity that no matter how favorable you are, you still have to charge, but the Facebook game platform is completely free!
Besides, just like the Lianzhong platform, the user experience of paid members is far inferior to the free user experience of Facebook. Netizens are not stupid, so why should they pay you.
"We can't go on like this! We must come up with a solution as soon as possible." President Wei of Lianzhong frowned and looked at the senior executives with a serious expression.
"Or...we also build our own data center to increase the bandwidth. Now we are lagging behind in all aspects compared with the Facebook game. In terms of software, our technical department can work overtime to improve, but the hardware is backward. It is not something that our technical department can solve." The technical director said.
"Hey..., do you think I don't want to? Who doesn't know that having your own data center and dedicated fiber optic access can greatly improve the user experience. But, it all costs money! To tell you the truth, in the past year, my I met with at least five VCs and wanted to conduct a third round of financing. But... none of them succeeded." Mr. Wei's face was very ugly.
One year after the launch of Lianzhong platform, that is, in 99, it became the leader of the domestic chess and card game platform.
The first round and the second round of financing were quite smooth, adding up to more than 5000 million US dollars in venture capital. However, since 2001, the company has never received any investment.
Because VCs found that even if they achieved the number one in the industry, they still haven’t found a reasonable profit model, that is to say, there is no channel for traffic to be realized!
Even though Ourgame has launched a membership system, there are very few people who are willing to pay. That is to say, relying on the large user base, the membership fee received every year can maintain expenses and make a small profit.
It stands to reason that in these years, there are very few Internet companies that can make a profit, and they should be sought after by VCs.
Unfortunately, the reality is not like this.
Because a number of VCs have evaluated Lianzhong, they believe that the upper limit of the chess and card game platform is too low, the space is too small, users are not willing to pay, and the profit model is not clear.
In other words, there is no imagination...
But to build its own data center, the investment would easily exceed [-] million yuan. How could Lianzhong have so much money to spend?
Facebook is different. Relying on Facebook, a social platform, I just received 30 million US dollars in venture capital, which is more than [-] billion yuan!
Originally, the foundation of Facebook was good, and the investment was said to be several hundred million at the beginning of its establishment, and the boss was willing to spend money.
Recently, there have been rumors in the industry that Facebook has established six data centers across the country at the same time, and all of them bought land and built buildings on their own. The scale is very large!The investment amount is as high as more than one billion. It can be said that half of the [-] million US dollars of venture capital that has just been obtained is directly spent on hardware construction.
This news stunned many colleagues. No one knows what Facebook wants to do. These days, which Internet company has such a luxury? Even if Tencent and Baidu do a good job, companies with high data processing requirements have just begun to prepare for their own data center.
The rest of the Internet peers are still renting telecom computer rooms.
Facebook began to enclose land across the country and set up its own big data center!
Such a lunatic, if you compare hardware investment with him, you are courting death.
As for the "small physique" of Lianzhong, the whole company packed up and sold it all, and it can't be sold for less than a billion...
…………
The conference room was silent. Before the Facebook game platform was launched, the competition in the chess and card game industry was not fierce. Only Lianzhong, Bianfeng, Game Tea Garden, and China Game Center were relatively large in scale. Everyone lived in peace because of their members. Earn some hard-earned money for a fee.
However, no one expected that Facebook, an "outsider", would suddenly come in, and once it came in, it would turn the entire industry upside down!
Chapter 510 The most powerful place
"Okay, let's end the meeting, I'll figure out a way." Boss Wei waved his hand and said wearily.
Lianzhong can't sit still and must think of a solution to the problem as soon as possible. President Wei also understands the Internet.
He knows that in the Internet field, the Matthew effect is more obvious than in other industries.
The strong get stronger and the weak get weaker!
In the past, in the field of chess and card game platforms, Lianzhong was the strong player, so although there has been no large capital investment in the past few years, the company has no intention of making progress.However, the number of users of our platform has been growing steadily, and the small life is quite comfortable.
But now, it took less than a week for the Facebook game platform to go online, Lianzhong Games has become a weak player, and Facebook Games has become a new strong player.
Moreover, with the good user experience of the Facebook game platform, the variety of game types, and the increasing stickiness of social platforms such as Facebook, it is obvious that the gap between Lianzhong and Facebook will become wider and wider.
Mr. Wei sat in the empty conference room, thinking hard about how he should resolve this crisis.
If you only talk about making games, Lianzhong can still do it, after all, it has so many years of experience.
However, the weakness of Lianzhong is fighting alone, without a backstage to rely on, that is, a social platform to retain players and increase player stickiness and activity!
This was not obvious before, but a comparison with Facebook reveals the gap.
It is obviously unrealistic for Lianzhong to make a social software.
It is much more difficult to make that thing bigger and stronger than a game platform!
The degree of integration between the Facebook game platform and Facebook, and how helpful Facebook is to the Facebook game platform, Mr. Wei realized in the past two days.
It turns out that the most powerful aspects of the Facebook game platform are not the social UI, easy-to-use product functions, good game experience, and so on.Of course, these are also very important, but these things, other platforms can also imitate and follow up, isn't Lianzhong just want to imitate immediately.
The Facebook game platform is the most powerful, and it is also a place that other game platforms cannot imitate at all. It was not until two or three days after the platform was launched that Mr. Wei slowly discovered it...
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Lao Wang, Xiaoli's mother's colleague, is a chess enthusiast. Before the Facebook game was launched, he was a loyal user of Lianzhong.
Although the platform Lianzhong is really not very good to use, it has to be compared with whom. There was no Facebook game platform before, and everyone felt that Lianzhong was the best platform for chess and card games.There are many users, there are many chess and card games on the platform, and paid members also have some special functions, such as opening a password room by themselves, and accelerating level upgrades.
Although Lao Wang is usually stingy, he still paid for the membership of Lianzhong without hesitation. In order to buy this membership, it took a lot of trouble. After all, there was no online banking at that time, so he could only buy a recharge card or send money at the post office. ...
But in the past few days, Lao Wang has never opened the Lianzhong platform once, because he has been playing the Facebook game platform!
Lao Wang is almost forty, and he used to listen to his female colleagues discussing Facebook, but he has never registered a Facebook account. After all, he only plays chess and reads current affairs news when he surfs the Internet.
This time, in order to register for the Facebook game platform, he deliberately registered a Facebook account, because the two are bundled together.
When registering a Facebook account, Lao Wang muttered a few words, but after playing the Facebook game platform, he forgot about Facebook.
Lao Wang's chess friends are people he knows, such as colleagues, relatives and friends.
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